
Seth Cover
VP, Creative Development |
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Seth oversees all aspects of
the design process, managing artistic talent, schedule and
budget for the design phases for all Thinkwell projects.
His responsibilities include seeking out the best artists,
writers and designers in the country, providing Thinkwell
with the world-class caliber required to create the compelling
visions Thinkwell brings to every project.
The highly creative, uniquely diverse projects that are
utterly different from anything being done in the industry
are the ones that excite Seth the most. He says “Working
with Lawry's on the concept development of their Epicure
Center was a truly amazing and educational experience, and
the work we are now doing with Harrah's for their Singapore
bid is so state-of-the-art, it allows us the opportunity to continually
stretch Thinkwell's design teams."
Before joining Thinkwell, Seth was Manager of Creative Development
for BRC Imagination Arts, running the creative development
of numerous projects. He has worked on projects for the Kennedy
Space Center, Arizona Science Center, Ford Heritage of Hope,
River Rouge Factory Tour, The Naples Botanical Garden and
others.
Seth's prior experience at Universal Studios included developing
contracts, scope documents, and coordinating the design process
on a wide variety of well known projects including shows
like Terminator 2-3D, Beetlejuice's Rockin' Graveyard Revue,
Blues Brothers and Adventures of Rocky and Bullwinkle. Most
importantly, however, he was the project coordinator for Templo
del Fuego, the project responsible for the creation of Thinkwell
Design & Production. |