Traveling Exhibition
Thinkwell brought the world of Jurassic Park to life for the Jurassic Park Institute Tour - a multi-million dollar 50,000 square foot (4,645 meter) traveling educational experience based on the hit motion picture franchise that radically blended state-of-the-art interactive educational exhibits with theme park technology and showmanship.
Taking interactive education to another level, Thinkwell created a seamless, totally immersive, ccontent-rich presentation framed within the fictional confines of the InGen Genetics Labs. The pulsed experience utilized actors to deliver authentic science information in a scripted presentation that felt true to the environment and true to the Jurassic Park intellectual property.
The groundbreaking touring experience successfully delivered the educational message of Jurassic Park Institute, while carefully ensuring the highest standards of brand quality for the I.P. holder every step of the way.
From the first sketch to the last scale on the T-Rex, Thinkwell conceived, designed and produced Jurassic Park Institute Tour for Nakashima International, a licensee of Universal Studios Consumer Products Group.